March 2022 Edition

Sunday, March 20th was the official First Day of Spring. It's time for longer days, new blooms, and spring cleaning! Spring cleaning doesn't just apply to your home or office. It's also a great time to make your business "shine" ONLINE. Here are a few places you can "tidy up" your company or organization's online presence:

1. Revisit Customer Feedback 

You have surveyed your customers and received their feedback. Now what? Use their valuable feedback to improve your processes and customer service. Review the feedback you have received. Identify areas that have been mentioned repeatedly. Discuss the opportunities for improvement with your staff and implement changes that will make a more positive experience for your customers.

2. Gather New Online Reviews

Happy customers are a great source of recommendations for your business, so be sure to ask them to write an online review. Your company’s business reviews on Google, Facebook, and Yelp are important referrals when prospective customers are searching online for the products and services you provide. Be sure to provide your customers with an effortless way to rate your business on the major review sites by providing direct links to your listings.

3. Update Your Social Media and Directory Listings 

Make sure your listings are up-to-date and tighten up all the tiny details about your business profiles. Have your hours, products or services changed? Is your branding and messaging consistent across all social sites? Plan to post interesting and lead-generating content frequently. Update your cover photos and add recent photos or videos. Have you been monitoring your sites for consumer comments and messages? Make a calendar reminder to check inboxes on a regular basis. 

4. Create New Online Ad Campaigns 

Are you running pay-per-click ads on Google, Bing, or Facebook? If so, give them a refresh by evaluating and updating your keywords, results, and content. Start a new video ad campaign or try shopping ads. Be sure your images and descriptions are up-to-date, and that you are linking to relevant website landing pages. Not running online paid ads. Try it to see what kind of boost in web traffic or sales referrals you may get. 

5. Give Your Website a Refresh

Conduct a comprehensive review of your website. Take the time to make sure your all your links and buttons still work properly. Check your analytics and optimize your site for search. Add fresh, engaging, and relevant content. Make sure there aren’t any "page-not-found" messages and that your SSL certificate is current. Test to confirm that your forms and emails are working properly. 

Spring is a great time to revitalize your business online! Give your company a thorough spring cleaning and evaluate what is working and what is not. Contact OnTarget Digital Services today and let us help you tidy up your company’s online image and grow your business! Give us a call or text at (951) 394-1952 to set up a quick conversation about how we can help your business succeed online.

Spring clean your machine - you'll be amazed how much faster your computer will run

by Erica Gerald Mason

February 11, 2022

Article reposted from yahoo!life

After months (okay, years) of using our computers for work, school, streaming, and social media, it’s likely that they are moving slower than a toddler at bedtime.

As the days lengthen and the warm weather returns to the Northern hemisphere, dusting and refreshing around the house is an annual American tradition. But before you start moving furniture or mopping floors, here are six ways to spring clean your computer—all without breaking a sweat.

1. Fine-tune your mailbox

You receive hundreds of emails on a daily basis. Even if you delete the most annoying ones, there's still a lot of junk mail to sift through. It takes time and effort to get rid of older messages and deleting an email doesn't mean it's gone forever. Make sure you not only delete emails, but empty your email's trash bin to speed things up.

In addition, installing a program like System Mechanic will help remove unnecessary software and files while also fixing problems that can cause computers to freeze, randomly reboot, or lose internet connection.

System Mechanic is a software bundle that improves your computer's performance by finding and fixing the causes of your computer troubles—up to 30,000 of them. The software sweeps out the junk from your computer, fixes wobbly WiFi connections, and opens up storage space to speed up your machine.

The program will continuously monitor your computer while also clearing out browser cookies on a regular basis. All while giving you the choice of which cookies you want to keep (like ones that keep your shopping cart up-to-date or others that remember passwords for your oft-visited sites).

2. Delete outdated files

The packing list for that trip to your high school reunion? The grocery list for that fad diet you wanted to try in 2011? It’s time to let those files go. Take some time to sort through your hard drive and delete files you no longer need. However, it's best not to hit the 'delete' key all willy-nilly. Some files are there to help you.

"People should not relax their security settings or remove the anti-virus/malware filters on their computer," Eva Velasquez, president and CEO of the Identity Theft Resource Center tells Yahoo. "Those settings and filters are there to keep people safe."

This space on your computer can sometimes be more valuable than money. Keep it clean. Check for bloat stored on your devices, and you’ll most likely find: music, partial programs, photos, contacts, notes, calendars, and so much more that you no longer need or want. Search for files in the following formats: .mp3, .avi, .jpg, .jpeg, .png, .docx, and .doc. Get rid of what you don’t need. Keep the rest.

3. Revisit which apps to launch at startup

If you have a lot of programs that boot up when your computer starts, it could slow you down in a big way. But it isn't complicated to fix.

In Windows PC, for example, go to Control Panel > System and Security > Administrative tools > Startup programs to see what software is in startup mode. Disable the unnecessary items.

For Mac iOS, the easiest way to disable an app from launching on startup is to do it in the dock. Right-click on the app and hover your cursor over Options in the menu. Applications that are set to open automatically will have a check mark next to Open at Login. Tap to uncheck it and deactivate it from opening.

Ingredients:

• 8 oz. wheel of brie cheese
• 4 oz. piece of gouda cheese, wax removed, thinly sliced
• 8 oz. block cheddar cheese, cubed
• 6 oz. thinly sliced salami
• 4 oz. thinly sliced prosciutto
• 6 oz. summer sausage, sliced
• 1/2 c. green olives
• 1/4 c. honey
• 1/2 c. smoked almonds
• 1/4 c. dried fruit, such as apricots or Craisins
• Fresh fruit such as strawberries, blackberries, grapes, and apple slices
  
• 4 sprigs of fresh herbs, such as rosemary or thyme
• Bread and crackers, for serving

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